Toyota in India


Social Contribution

Toyota Kirloskar Motor (TKM) is constantly working towards harmonious, scalable and sustainable development of society. We use our expertise, technology and partnerships to help communities who are in need.

The TKM Corporate Social Responsibility (CSR) policy is aligned with Toyota’s Global Vision for 2020: 'Seeking Harmony between People, Society and the Global Environment, and Sustainable Development of Society through Manufacturing'.

TKM has always and always will comply with local, national laws and regulations and conduct their business operations with honesty and integrity.
We believe that any initiative must start at home – our beloved plant, in this case. Our plant has been planned to seamlessly adapt to the nature in and around it, not the other way round. Our processes and technology have been tuned to function with lower levels of CO2 emissions. We have a waste water recycling system, too. The paint we use in the plant is non-toxic and water-based. Over the years, through conscious effort, we have achieved zero landfill waste.

CSR Policy FY 2014-15
CSR Policy FY 2015-16

CSR Vision


Our Focus Areas

TKM's corporate approach is their commitment to invest and allocate resources for development and to improve the quality of life for the communities in which they live and work. TKM contributes towards vibrant world through a socially responsible and sustainable approach that includes sharing knowledge and skills through the philosophy of giving back to the community.

TKM extended gradually their CSR programme focusing on overall development of the neighbouring villages and communities emphasizing on Education, Health & Hygiene, Road Safety, Environment and Skill Development.


Education

Books and Bags Initiative in Ramanagara Taluk:

Dismal socio-economic conditions in Ramanagara Taluk were hindering primary education for children. Thousands of children from the economically poor and socially disadvantaged groups were either denied access or were failing to complete basic education even. TKM started the Books and Bags initiative in 2003 to counter the issue. The initiative has reached more than 8,000 children from across 130 schools in Ramanagara Taluk.

More than 40,000 note books; 1,000 bags, shoes, socks and geometry boxes are distributed to the children from under-privileged families. After nine years of Books and Bags, TKM feels it has just begun its endeavour to help every single child secure basic education.

Sports Kit & First Aid Kit Distribution

Toyota stepped forward to bring balance between quality education and extracurricular activities. Safe environment needs to be created to mould the future generation. With an initiative to provide rural children with a better tomorrow we have provided sports kits including cricket, football, basketball, badminton and carom are also provided to the school for the children. Children’s are bound to get injured while playing, hence we provided them with first aid kit along with the sports kit and conducted an awareness program for the students and teachers.

Reconstruction of Schools

Providing safe and modern school facilities for rural children is the present need to build our future generation. Govt. Schools, often attended by children from under privileged families in our neighbourhood, are the primary area of intervention. Specific issue that we seek to address through School Support programme are improving infrastructural facilities. While improving infrastructural facility with essential amenities is the need of the hour. TKM considering the criticality of the school condition and the safety of the students, decided to reconstruct three schools in Medanahalli village, Byramangala Village & Hosadoddi villages with required amenities. From this activity, we could see a visible improvement in the attendance.


Environment

Toyota Kirloskar Motor believes in fostering environment awareness among children. For this reason, the company hosts a fun and education filled competition for children between the ages 6 and 14. By taking part in such competitions, TKM believes children will develop awareness for environmental conservation. Apart from these competitions, our team members are also involved in eco-CSR campaigns promoting planting of trees, environment awareness and motivating the organizations, schools, universities and other businesses to support programs that help make our world a better place.

Avenue Plantation

To improve the green environment around our plant and industrial areas, TKM has planted more than 500 saplings and has been continuously monitoring and maintaining the same for the last 3 or 4 years. Four years and 30 schools later, TKM has helped instil awareness in more than 1,500 future green warriors of the country a young age.


Health and Hygiene

Sanitation

Health and Hygiene has always been an important focus area for TKM. An assessment of the village near the plant in 2009-1010 revealed that there was an immediate need for proper sanitation. TKM addressed the issue by initiating the Sanitation Project in 2010-2011 in six villages of the Machanayakanahalli Gram Panchayat. 310 individual toilet units have been constructed under this project. It was a matter of great pride and honour that Machanayakanahalli Gram Panchayat won the Nirmal Gram Puraskar. But more importantly, the people of the villages now don’t worry about one of the basic amenities that the world takes for granted. TKM has taken up the responsibility to achieve 100% sanitation in the villages adjoining the plant. So far, 435 individual toilet units have been built for the community. Diligent learning of the key issues plaguing the community has been the key to success.

Swachh Bharat: Swachh Vidyalaya – TKM’s commitment of 500 toilets

As a part of the Swachh Bharat: Swachh Vidyalaya’s national campaign 'Clean India: Clean Schools'. TKM is committed to construct 250 toilets in Ramanagara, 125 in Varanasi, 125 in Vaishali districts especially for girl children to create a healthy school environment, awareness on the importance of maintenance, health and hygiene behaviors.


Health Camp

As a part of TKM’s commitment towards a healthy India, the company has been actively organizing health camps in villages: specialized camps for school children and general public are organized focusing on eye, skin; general health check-up and orthopaedic. About four camps are held a year in collaboration with leading hospitals. Not only do 350 people attend each camp on an average, but over 3,500 students and 1,500 people have been immensely benefited by this initiative.


Water Purification Unit

TKM observed during the health camps that a great number of people were affected by skin diseases, arthritis, cholera, dysentery, diarrhoea, etc. due to contamination of the water in Byramangala reservoir. The release of industrial and sewage pollutants from Bangalore into the Vrishabhavathi River, which gets collected in the reservoir, was the reason for this. To remedy the situation, TKM decided to establish a large scale, sustainable, community-based water purification unit at Byramangala, Ittamadu in partnership with the Gram Panchayat. The contaminated water undergoes a seven-step filtration process with reverse osmosis technology and UV rays to deliver IS10500 standard potable water to over 32,000 people covering 60 villages.


Solid Waste Management

To build a sense of commitment for a cleaner city among Bangaloreans, TKM has installed 20 dustbins (pilot project) to dispose waste from Kasturba Road to Trinity Circle, in collaboration with BBMP. Further, TKM has also started this initiative in Bangalore’s main bus stations.


Road Safety

Toyota Safety Education Program

India tops the list of most number of road accidents around the world. Ever-increasing vehicle population and poor traffic sense prevailing in Indian cities are chief contributors of accidents. Traffic education is still at a nascent stage considering the number of violations and road rage cases.

The Toyota Safety Education Programme (TSEP) is an interactive learning programme on traffic safety specially designed for children (10-14 years) as part of Toyota Kirloskar Motor’s Corporate Social Responsibility (CSR) at a national level. The aim of TSEP is to sensitize children towards traffic safety from a young age.

In 2007, TSEP was introduced as a pilot in Bangalore. A year later, due to overwhelming positive response, it was officially launched across all Metropolitan cities. Till date, more than 6, 50,000 children have been educated in Delhi, Mumbai, Chennai, Hyderabad, Kolkata, Bangalore, Mangalore, Hubli and Mysore.


Road Safety program for Airport Taxi Drivers:

Toyota Kirloskar Motor has been engaged in Road Safety activities since 2005. As a part of road safety week, Toyota Kirloskar motor conducted training program for around 1280 Airport Taxi Drivers, focused on providing basic defensive training, health and eye check up.

During the check up, 306 people were diagnosed with vision related problem and free spectacles were provided to them. Few drivers were identified for ECG cases and were referred to the concerned hospitals.


Civic Amenities

TKM initiative has provided access to amenities such as water Tank, community health center, Kengeri Police Station for making community a better place to live in and to realize its potential.

Printed on woensdag 2 september 2015

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