Posted on Apr. 07 2015
Bangalore, April 7th 2015: After two very successful Etios Motor Racing (EMR) seasons in 2013 and 2014, Toyota Kirloskar Motor today announced the opening ofits online registrationapplication for new driver selection for the third EMR seasonin 2015.Initial online registration for the event will commence immediately on www.toyotaetiosmotorracing.in Drivers in the age-group of 15 to 28 & 29 yrs & above can apply for the same. Previous racing experience will be an advantage.
After the first round of online application selection, on ground driver selection will take place in Maythrough a Go Karting round followed by final selection in the EMR car at the Kari Motor Speedway in Coimbatore. Drivers with previous EMR experience will be given a direct entry into the final selection round. Participantswould be evaluated on various parameters like driving skill, physical fitness, and consistency in lap times
The Go-karting round is a part of selection process that would be conducted by N Leelakrishnan who is a six-time INRC Motor Rally Champion and one time Formula 3 (India) champion and an ace driver himself, along with guest evaluators who are veterans of the motorsport field.
Speaking more on the occasion, Mr. Akitoshi Takemura, Senior Vice President- Toyota Planning & Strategy Group & Senior Managing Coordinator, Toyota Sales Group, Toyota Kirloskar Motor said, "After two successful seasons of Etios Motor Racing in India, we are delighted to open the driver selection for the new season. We have seen some very good talent in the previous seasons and we are excited to get some fresh talent onboard this season. Moreover, as an endeavor to encourage more participation from women, selected lady drivers will get a 50% waiver on the registration fees.
Toyota has always been a pioneer in motorsports globally and it with this lineage and expertise that Toyota along with Toyota Racing Development introduced Etios Motor Racing in India in 2012. With an intention to initiate racing at a grass root level in India and by giving young motor sport talent a platform to nurture their talent, EMR has come a long way and we look forward to a brand new season in 2015".
About Etios Motor Racing:
Continuing the Company's global legacy of motorsports, the EMR Series is being supported by one of the most accomplished and acclaimed engineering companies in motorsport history - TRD (Toyota Racing Development), the corporate brand from the Toyota affiliate, Toyota Technocraft Co. Ltd. The EMR Series is based on a single-make racing championship platform. The EMR cars are FIA qualified with racing parts supplied by TRD, and their technical expertise will be utilized throughout the series.
Toyota is also working closely with Indian motorsport experts, Red Rooster Racing (International) Pvt., Ltd. based in Bangalore, with Leelakrishnan former racing and rallying champion at the helm. The Etios racing platform will help talented young racers develop their skills, and further train them to gain a competitive edge for their future in motorsports. They will be mentored by experts in the field, and will be given an opportunity to compete amongst the best in the country. This series will not only highlight the technological prowess of the manufacturer, but also the endurance levels of the Etios and the 'fun to drive' aspect of the vehicle.
| Company name | Toyota Kirloskar Motor Private Limited |
| Equity participation | TMC: 89%, Kirloskar Group: 11% |
| Number of employees | Approx. 7,000 + |
| Land area | Aprox. 432 acres (approx.1,700,000 m2) |
| Building area | 74,000 m2 |
| Total Installed Production capacity | Upto 3,10,000 units |
| Established | October 1997 (start of production: December 1999) |
| Location | Bidadi |
| Products | Innova, Fortuner manufactured in India. Prado, Land Cruiser and Prius imported as CBUs. |
| Installed Production capacity | Upto 1,00,000 units |
| Start of Production | December 2010 |
| Location | On the site of Toyota Kirloskar Motor Private Limited, Bidadi |
| Products | Corolla Altis, Etios, Etios Liva, Etios Cross, Camry & Camry Hybrid |
| Installed Production capacity | Upto 2,10,000 units |
| Toyota Kirloskar Motor Pvt. Ltd. | Creation |
|---|---|
| Ananya Bhattacharjee Mobile : +91 9740680598 Email : ananya_bhattacharjee@toyota-kirloskar.co.in |
Pooja Ahluwalia/ Kaveri Mandanna Mobile :+91 8861522900/ +91 9008959697 Email : Pooja.ahluwalia@creation.io, kaveri.mandanna@creation.io |