Posted on Jan. 05 2015
Bangalore, 5th January, 2015: Toyota Kirloskar Motor (TKM) today announced the launch of the All New Innova and the Fortuner 4X4 Automatic. The launch announcement coincides with the commemoration of the successful journey of the company's flagship brand 'Innova', celebrating 10 years in India. The Innova boasts of a unique distinction of being the only MPV in India to have won the J. D. Power Asia Pacific Initial Quality Study Award (IQS) & J.D. Power Asia Pacific, Automotive Performance, Execution and Layout Award (APEAL) consecutively since 2007.
Known for its best in class style, space and comfort, the Innova has been the country's undisputed leader in the MPV segment since its launch in 2005. Furthermore, it has been rated #1 in quality every year ever since its launch in India.
In addition to the ";All New Innova", TKM also launched the 'All-New' charismatic Fortuner, now available in 4x4 automatic. The Fortuner has been a market leader in its segment since its launch in 2009 and is better known to be the Real Urban SUV, taking premiumness & style to a new level. The Fortuner with its bold design and imposing presence gives a distinctively new experience. Sought after for both off-roading and city driving, the new Fortuner with its audacious image has made it a popular choice as a family vehicle and off roader alike.
Both the Innova and the Fortuner are built on Toyota's IMV Platform (Innovative International Multi-purpose Vehicle). The Innova and Fortuner like all IMV series vehicles are designed to provide unprecedented satisfaction in terms of comfort, styling, handling, safety, fuel economy, and environmental sensitivity.
Speaking on the occasion of the launch Mr. N Raja, Director & Senior Vice President (Sales & Marketing), Toyota Kirloskar Motor Pvt. Ltd. said; "The Innova and the Fortuner are two very successful products and both these vehicles are trend setters in the Indian automobile industry. Now with the Innova turning 10, it is indeed a proud moment for all of us at Toyota to have witnessed a successful journey for the past decade. We thank our loyal customers for their support and trust in our brands that has helped us reach this milestone.
As we begin a new year, we are pleased to launch a new offering, the Fortuner 4X4 Automatic with a lot more premiumness, in line with the ever-changing lifestyle choices and preference of our customers. We look forward to serving many more customers with the all new Innova and Fortuner .
Alongside the launch of these two new products, we are very pleased to announce that Toyota Kirloskar Motor is the first manufacturer in the mass segment to have standardized front SRS airbags across all our models and in all grades. Safety has always been of utmost importance to us and this has been further reiterated by our efforts to standardize airbags in all our models", he added.
Product Details:
Popularly known as the 'ideal family car' the revamped ever-reliable Toyota Innova gets enhancements to complement its existing array of plush exterior, spacious interior and safety features. Some of the new (depicted by images) and existing features* in the new Innova are:
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Whereas, the new Toyota Fortuner 4x4AT, which exemplifies sturdiness and premium comes with significant exterior & interior changes such as:
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The new Innova will be available in three new colors- Bronze Mica Metallic, Gray Metallic and Silver Metallic. whereas the new Fortuner will be available in four new colors- Bronze Mica Metallic, Gray Metallic, Silver Metallic and Attitude Black.
QDR - While these new models get a new variant with added new features and styling, what remains unchanged is QDR - Quality Durability and Reliability. These two vehicles have been well accepted and appreciated for being a value for money product.
The all new Innova is available in the price range of Rs. 10,51,451 and Rs. 15,80,930, Ex-showroom Delhi (post increased excise duty).
The all new Fortuner is available in the price range of Rs. 24,17,200 and Rs. 26,49,429, Ex-showroom Delhi (post increased excise duty).
| Company name | Toyota Kirloskar Motor Private Limited |
| Equity participation | TMC: 89%, Kirloskar Group: 11% |
| Number of employees | Approx. 7,000 + |
| Land area | Aprox. 432 acres (approx.1,700,000 m2) |
| Building area | 74,000 m2 |
| Total Installed Production capacity | Upto 3,10,000 units |
| Established | October 1997 (start of production: December 1999) |
| Location | Bidadi |
| Products | Innova, Fortuner manufactured in India. Prado, Land Cruiser and Prius imported as CBUs. |
| Installed Production capacity | Upto 1,00,000 units |
| Start of Production | December 2010 |
| Location | On the site of Toyota Kirloskar Motor Private Limited, Bidadi |
| Products | Corolla Altis, Etios, Etios Liva, Etios Cross, Camry & Camry Hybrid |
| Installed Production capacity | Upto 2,10,000 units |
| Toyota Kirloskar Motor Pvt. Ltd. | Creation |
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| Ananya Bhattacharjee
Mobile : 0- 7259017457 Email : ananya_bhattacharjee@toyota-kirloskar.co.in |
Pooja Ahluwalia/ Kaveri Mandanna Mobile : +91 8861522900/ +91 9008959697 Email : Pooja.ahluwalia@creation.io, kaveri.mandanna@creation.io |