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New Delhi, February 3^rd 2016 -The opening day of the Auto Expo – The Motor Show 2016 witnessed the unveiling of one of the most anticipated launches of the year 2016, the All New Innova, which in its latest avatar will be called "Innova Crysta".The new Innova Crysta comes with an All-New Developed Frame, an All-New Engine and for the first time an All-New 6 Speed Automatic Transmission. The Innova Crystacombines aggressive styling, robust engine and a well-thought out feature set. After 11 years of being India’s No.1 MPV, the Innova Crysta redefines all standards of luxury with its plush and elegant interiorsthat come with a living-room-like comfort as never before.

Sharing his thoughts on how Toyota is ushering in a new motoring experience in the nation, Mr.Kyoichi Tanada, CEO-Asia and Middle East & North Africa Region, Chairman-Toyota Kirloskar Motor, said “The Innovative/International Multi-purpose Vehicle (IMV) is a unique platform that was designed to develop efficient, global-scale production and procurement systems. The Innova which started out as the Kijang 39 years agohas become the Number 1 selling vehicle in its segment, achieving more than 1.6 million sales to date, globally. Innova’s excellent build quality, durability and reliability are a perfect match to our Indian customers’ lifestyles. Today as we launch the all new Innova Crysta, we are confident that it will continue the success story that has once shaped the Indian Automotive Industry and will further delight our customers for years to come”.

Also present at the unveiling,Mr. Hiroki Nakajima, Managing Officer & Chief Executive Engineer, said, “Unquestionably one of the most anticipated car launches, the all new Innova Crysta is developed on the concept of ‘Redefined Toughness’. Unparalleled Luxury, Torque-ful Driving, Rough Road Capability & Top Level Safety are few key words that describe the Innova Crysta well. Available for the first time with a 6 speed Automatic Transmission, the new Innova Crysta comes with an all new frame and an all new engine for improved fuel efficiency, good riding comfort & stress free driving in a noiseless cabin. We believe that the all New Innova Crysta is all set to create a new benchmark in luxury, comfort and toughness.”

Also speaking on the occasion Mr. Naomi Ishii, Managing Director, Toyota Kirloskar Motor said, "The MPV segment has been led by Toyota since its launch in India, first with the Qualis and then with the Innova. Leading Mobility Evolution through QDR (Quality, Durability & Reliability), Advanced Technology & Safety, the Innova is not just the most loved but also the most awarded in its class. The new Innova 'Crysta' has been Crafted with thoughtful features and great attention to detail, that combines revolutionary technology and sophistication of Toyota. The new Innova 'Crysta' is sure to get everybody excited. We are constantly striving to make our products even better catering to the changing needs of our customers – in order to give them the best."

Built on the philosophy of Quality, Durability and Reliability, Toyotacontinues to present stunning ranges of vehicles that usher in a new motoring experience for the nation. The Innova has been awarded #1 in Initial Quality Survey (IQS) by J.D. Power Asia Pacific Awards for 11 years in a row, for best quality in its segment. New & improved features of the Innova Crysta is listed as below:

Product Details:

Exterior:	Interior:
Introduction of three new colors. 17 Alloy wheels. Smart Entry System with Start/ Stop Button. Easy Closer back door. Chrome Window Lining.	Automatic Climate Control with Rear Auto Cooler. 7" Audio with Navigation. Cruise Control. Power driver seat. 1-touch tumble 2nd row seats. 1-touch 3rd row space up seats. Front seat with easy slide from rear.
Safety:	Performance:
Standard Airbags Standard. Anti-LockBrake System with Electronic Brake Force Distribution and Brake Assist standard on all grades.	All new developed frame. All new engine. All new 6 speed automatic transmission.

Overview of TKM

Company name	Toyota Kirloskar Motor Private Limited
Equity participation	TMC: 89%, Kirloskar Group: 11%
Number of employees	Approx. 7,000 +
Land area	Aprox. 432 acres (approx.1,700,000 m2)
Building area	74,000 m2
Total Installed Production capacity	Upto 3,10,000 units

Overview of TKM 1^st Plant

Established	October 1997 (start of production: December 1999)
Location	Bidadi
Products	Innova, Fortuner manufactured in India. Prado, Land Cruiser and Prius imported as CBUs.
Installed Production capacity	Upto 1,00,000 units

Overview of TKM 2^nd Plant

Start of Production	December 2010
Location	On the site of Toyota Kirloskar Motor Private Limited, Bidadi
Products	Corolla Altis, Etios, Etios Liva, Etios Cross, Camry & Camry Hybrid
Installed Production capacity	Upto 2,10,000 units

For any further Queries please contact:

Toyota Kirloskar Motor Pvt. Ltd.	Creation
Ananya Bhattacharjee Mobile : +91-97406-80598 Email : ananya_bhattacharjee@toyota-kirloskar.co.in	Vivek Cornelio Mobile :+91-96201-64528 Email : Vivek.Cornelio@creation.io