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Bangalore, May 2^nd, 2016 - Toyota Kirloskar Motor (TKM) today announced the launch of one of the most anticipated products of the year - the All New Innova, which in its latest avatar will be titled "Innova Crysta."Triggered by imagination & fuelled by innovation, the Innova Crysta was unveiled earlier this year at the Auto Expo - The Motor Show 2016.

Competitively priced in the range of Rs. 13,83,677 and Rs. 20,77,930 (Ex-showroom Mumbai), the new Innova Crysta bookings open today and deliveries will begin from May 13, 2016. The Innova Crysta will be available in two grades with an automatic transmission (Zx&Gx) and four grades with manual transmission (Zx, Vx, Gx & G).

The Innova Crysta comes with an All-New Frame and an all-new 2.8 L diesel engine for the first time with an All-New 6 Speed Automatic Transmission with sequential shift. It also offers an all-new 2.4 L diesel engine with an all-new 5 speed Manual Transmission.

The Innova Crysta gives Best-in-class performance of 174 PS and 360 Nm torque while offering fuel economy of 14.29 Km/l for the 2.8L6 speed automatic transmission variant and 15.10 Km/l for the 2.4L 5 speed manual transmission variant. (As per ARAI certification).

A perfect combination of flawless luxury and effortless power, the Innova Crysta is designed to offers sport-utility inspired styling, robust engine and well-thought out features. It sets a new benchmark for tough and sophisticated exterior, enhanced interior, powerful and efficient powertrain and uncompromised luxury with a living-room-like comfort never seen before.

Speaking on the occasion Mr. Akito Tachibana, the newly appointed Managing Director of Toyota Kirloskar Motor said, “Ever since its launch in India, the Innova has maintained its No. 1 positioning in its segment. Often referred to as a segment creator and better known to be synonymous with MPVs in India, the Toyota Innova is one such iconic brand which is not just the pride of Toyota but the pride of over 6 lakh owners of Innova in India. Now, with the new Innova Crysta, we intend to take this commitment a notch above by giving our customers the best Innova possible in terms of powerful performance, luxurious features, comfort and most importantly safety. The new Innova 'Crysta' is sure to get everybody excited.

At Toyota, we are constantly striving to make our products even better catering to the changing needs of our customers. We are positive; with the Innova Crysta we are all set to create a new benchmark in luxury, comfort and toughness,”continued Mr. Tachibana.

Sharing his thoughts on Toyota’s new offering, Mr. N. Raja, Director &Senior Vice President (Sales & Marketing), Toyota Kirloskar Motor Pvt. Ltd said,“Toyota has always been a front runner in leading the MPV segment since its launch in India, first with the Qualis and then with the Innova. After 11 years of being India’s No: 1 MPV in the country, it is indeed a proud moment for all of us at Toyota to bring to you the all new Innova Crysta. It’s undoubtedly the most awaited launch in India and we are thankful to our loyal customers for their persistent support and trust in the brand Innova. The Innova 'Crysta' has been crafted with thoughtful features and great attention to detail, that combines revolutionary technology and sophistication of Toyota. Safety being one of the most important aspects in all Toyota vehicles, we have standardized 3 SRS Airbags along with ABS, EBD & BA across all grades in the new Innova Crysta. As we present the 2nd Generation of Innova, we are certain the Innova Crysta will continue to carry forward the brand legacy.”

The driver-friendly instrument panel features a 3D Design Combination Meter with 4.2" TFT Multi Information Display which allows the driver to access a multitude of information related to vehicle, in-car entertainment, navigation & warnings. The display is positioned optimally allowing the driver to easily access monitor vehicle information while driving.

Safety is of utmost importance to Toyota and the new Innova Crysta is packed with safety features as below:

Zx (AT/MT) Additional to Standard Safety Features	7 SRS Airbags: Driver, Front Passenger, Driver Knee, Front Side, Curtain Shield Airbags Vehicle Stability Control (VSC) Hill Assist Control (HSC)
All Grades Standard Safety Features	3 SRS Airbags (Driver, Front Passenger & Driver Knee) Antilock Braking System (ABS), Electronic Brake force Distribution (EBD) & Brake Assist (BA) Height Adjustable Front Seat beltwith Pre Tensioner& Force Limiter (PT/FL). In addition safety is also enhanced with 3 point seatbelt and headrest for all passengers and child restraint system (ISOFIX)

 

Built on the philosophy of QDR - Quality, Durability and Reliability, Toyota continues to present stunning ranges of vehicles that usher in a new motoring experience for the nation. The Innova has been awarded #1 in Initial Quality Survey (IQS) by J.D. Power Asia Pacific Awards for 11 years in a row, for best quality in its segment.

Product Details:
Available in three new colours - Garnet Red, White Pearl Crystal Shine, Avant-garde Bronze, along with Silver, Grey and Super White, the Innova Crysta in its most powerful and luxurious avatar ever gets enhancements redefining all standards of luxury and power. Some of thekey features (depicted by images)* in the new Innova Crysta are:

Overview of TKM

Company name	Toyota Kirloskar Motor Private Limited
Equity participation	TMC: 89%, Kirloskar Group: 11%
Number of employees	Approx. 7,000 +
Land area	Aprox. 432 acres (approx.1,700,000 m2)
Building area	74,000 m2
Total Installed Production capacity	Upto 3,10,000 units

Overview of TKM 1^st Plant

Established	October 1997 (start of production: December 1999)
Location	Bidadi
Products	Innova, Fortuner manufactured in India. Prado, Land Cruiser and Prius imported as CBUs.
Installed Production capacity	Upto 1,00,000 units

Overview of TKM 2^nd Plant

Start of Production	December 2010
Location	On the site of Toyota Kirloskar Motor Private Limited, Bidadi
Products	Corolla Altis, Etios, Etios Liva, Etios Cross, Camry & Camry Hybrid
Installed Production capacity	Upto 2,10,000 units

For any further Queries please contact:

Toyota Kirloskar Motor Pvt. Ltd.	Creation
Ananya Bhattacharjee Mobile : +91-97406-80598 Email : ananya_bhattacharjee@toyota-kirloskar.co.in	Kaveri Mandanna Mobile : +91-90089-59697 Email : kaveri.mandanna@creation.io